AMENA AFRICA

The Impact of the EU Supply Chain Act on Africa

The Impact of the EU Supply Chain Act on Africa In a time where Artificial Intelligence (AI) is rapidly consuming the world in almost every facet of life, we see a paradoxical lawful regime strongly imposing a weight of responsibility towards humans and the environment. In May 2024, we were introduced to the passing of […]

The Possible Impact of Trump 2.0 on Africa

The Possible Impact of Trump 2.0 on Africa On January 20, 2025, Donald J. Trump returns at the helm of American power. We are avid witnesses of this historic time where Trump becomes the second president in U.S. history to serve non-consecutive terms, following President Grover Cleveland from the late 1800s. During our almost two […]

Breaking into African Markets

Breaking into African Markets: How to Find a Distributor in Africa for Success We are drawn to this quote by the late Ratan Tata, “If you want to walk fast, walk alone. But if you want to walk far, walk together.” This profound statement cements how we view the process of searching for and finding […]

Leveraging Local Knowledge for Business Success in Africa

Leveraging Local Knowledge for Business Success in Africa  You have earmarked the African region as part of your business development strategy to expand business, and explore new markets for your products and services.    The global economy is increasingly more accessible, however, no two continents, countries, people, culture or approach to business is the same.  Global […]

Expanding Your Business in Africa: Best Practices and Insights 

Expanding Your Business in Africa: Best Practices and Insights There is an electric energy drawing one to embark on a journey to do business in Africa.   It is unique, challenging and complex with enormous potential and opportunities.  There is a pot of gold at the end of the African rainbow.   If your business desires to […]

A Lens into Africa’s Top Growth Industries 

A Lens into Africa’s Top Growth Industries Africa is a beast and a beauty. Poised to be the world’s second fastest-growing region in 2024, the African continent is ripe with opportunities for business potential and growth.  Africa’s soil is abundant with fast growing economies and companies that are capitalising on natural resources, technological innovations, and […]

Why Invest in Ghana

Why invest in Ghana The Covid-19 pandemic triggered cascading health and economic challenges globally, and Ghana was no exception. Prior to the pandemic ushering in a far-reaching economic crisis, Ghana was one of the fastest growing economies in the world with a GDP growth rate of about 7%. Despite this, there is currently a rebound […]

Ghana Poultry Industry

Chicken & Egg Affair: Why Ghana’s poultry industry is slowly dying Ghana consumes approximately 300,000 metric tonnes of imported poultry meat annually. 5% of this is produced locally with 95% supplemented by imports from the Netherlands, Brazil, USA and other markets at a value of nearly US$400m. According to the Ghana National Association of Poultry […]

4 Misconceptions about doing business in Nigeria

4 Misconceptions about doing business in Nigeria There is a general misconception amongst the international business community that Nigeria is a “no-go area” when planning market entry strategy to new frontier markets. This article hopes to challenge myths and question what most people associate with Nigeria and its market potential. I almost hear you thinking […]