AMENA AFRICA

Official in-market representation
for Sub-Saharan Africa

Since 2022, our firm has served as the official representation office of the Investment Authority of Hong Kong in sub-Saharan Africa. Our mandate is to facilitate Foreign Direct Investment from African nations to China through Hong Kong. We act as the primary point of contact for companies interested in exploring opportunities and expanding into Hong Kong, enabling them to capitalize on the rapidly growing markets in Asia. Hong Kong is more than another location. It is a highly dynamic city that serves as the perfect platform into Mainland China and Asia, Hong Kong is the ideal place for business in Asia. It is a business-friendly city with a multitude of advantages to ensure businesses can flourish.

What we offer

Our mandate is to attract Foreign Direct Investment from sub-Saharan Africa to Hong Kong and to assist Hong Kong-based companies in expanding into African markets. 

As a super connector, our primary role is to support, connect, and ensure that companies experience a fast, reliable, and safe market entry. Our services are provided free of charge, beginning with an initial consultation to understand each company’s specific needs and to develop a feasible entry roadmap into Hong Kong’s vibrant business environment. 

In collaboration with our institutional partners across the continent, we organize a series of investment promotion events. These events focus on advocating for and showcasing the opportunities available to African companies in Hong Kong. 

Recent activities

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Hong Kong FinTech Week

South Africa Delegation.

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CEO Forum 2025

High-level business delegation

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Consumer Products Seminar

Unlocking Hong Kong’s Potential

Upcoming Events

Hong Kong FinTech Week: 03-07 September 2025

Days
Hours
Minutes

Experience the scale and vibrant FinTech network firsthand during an unforgettable week in Hong Kong. Supported by Brand South Africa and Africa Impact, we invite qualified FinTech companies from South Africa to join the official South African delegation to Hong Kong.  

Apply now by sending an email to hvogt@investhk.com.hk 

Investment Promotion trip to South Africa, Mauritius & Nigeria – 2025

Our team regularly visits various countries to engage directly with interested companies. We have several additional visits scheduled before the end of this year. If you would like to meet with our representatives and receive information firsthand, please do not hesitate to reach out. 

Contact us today!

Get in touch with Principle Consultant - sub-Saharan-Africa of InvestHK

hvogt@investhk.com.hk